Pippi Longstocking
(Collector's Edition)
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Pippi Longstocking, prevalent worldwide, is a classic children's literature written by Astrid Lindgren, a famed Swedish children's literature writer. This is a collector's edition, designed by me and published by China Children's Press & Publication Group in 2017.
The challenges existed when this book was going to be designed, although it was asked to follow the visual style of the original version in Sweden. Accordingly, I by and large carried out the structure of the book based on the original style. In this context, the tough part was how to transfer a western classic looking into a modern Chinese feeling. I focused on the selection and application of typography of Chinese characters. For example, the body texts were made by various Song Typefaces, a sort of Chinese Sans Serif typeface, to reveal a sense of classics. Moreover, to highlight the value of this collector edition, I resorted to gold stamping, a kind of printing technology, on the title words on front cover and spine. Also, on the top of the front cover, an Andersen stamp with a gold stamping stroke were developed to express the high value of collection. Lastly, the book belly band was designed for reinforcing the book's collection value with information about the 110th anniversary of the author's birth. |
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